Scoot unveiled its fifth Boeing 787-9 Dreamliner at Hangar Five at Changi Airport today. The aircraft is registered as 9V-OJE and named Maju-Lah. It will enter into service on 8 July 2015 to Bangkok followed by two new destinations Kaoshiung on 9 July 2015.
The aircraft’s special commemorative livery is part of Singapore’s 50th anniversary celebrations this year showcasing the logos of 20 sponsors, the official SG50 logo, a caricature of the iconic Merlion, caricatures of Scootees.
The concept of a plane wrap for SG50 was the brainchild of David Bloomfield, Commercial Director of Ink, Singapore. Ink developed the overall strategy, which was then led by Scoot’s Steven Greenway and his marketing team of Koh Junrong and Jacqueline Loh who brought the project to life.
The partners to the project were brought together by the accounts team at Ink Singapore and were hand selected to reflect the history and synergy with the 50th birthday celebrations of Singapore. Companies had to have long lasting ties with Singapore or are part of the new wave of investment and technology that will shape the future development for the next 50 years. This project attracted some of the oldest and biggest named brands and companies in Singapore and some of the most exciting companies of the future.
“Ink is very proud to have been instrumental in bringing this “media first” to life. It’s been a great collaboration with Scoot Airlines and is very much part of our ongoing philosophy of developing new and innovative creative marketing solutions to our airline partners around the world” shared David Bloomfield, Commercial Director of Ink, Singapore.
In its third year of operation this year, the low cost carrier flies to 13 cities across seven countries carrying over five million customers. Two more destinations will be added this Thursday to Kaoshiung and Osaka.
There will also be the first ever inflight national day party flight aboard Maju-lah hosted by the extremely funny Irene Ang on 31 July 2015 where you can enjoy entertainment by Kumar amongst other festivities. You can score tickets to the party by visiting facebook.com/flyscoot for more details.
Scoot’s fleet of Dreamliners was first launched on 5 February 2015 with Dream Start (9V-OJA). Barry (9V-OJB) entered service on 9 March while Inspiring Spirit (9V-OJC) and Big Yella Fella (9V-OJD) commenced service on 28 April and 2 June this year.
Read about SCOOT’s first Dreamliner here.
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