Cathay Pacific Celebrates What Hong Kong has to Offer in its New Inflight Safety Video

Cathay Pacific, Hong Kong’s flag carrier, has revealed its new inflight safety video taking customers through important inflight safety procedures set against the dynamic backdrop of Hong Kong. This video was developed together with Hong Kong Tourism Board (HKTB). This new inflight safety video which will be rolled out across Cathay Pacific flights from 1 August 2024, replaces the current animation inflight safety video that was introduced over seven years ago. We love tourism related inflight safety videos as they give us a reason to watch the safety videos and also showcase the destination. Singapore Airlines launched one in 2017 featuring destinations and attractions in Singapore. In the same year, Qantas launched its inflight safety video featuring some of Australia’s gorgeous landscapes and locations

“At Cathay Pacific, safety has always been at the heart of everything we do, and this new video embodies our commitment to keeping our customers informed and prepared, while fostering our Move Beyond spirit. We wanted to put our own spin on the video and create something truly memorable that resonates with our global audience and showcases the true essence of our home city on the move. We are deeply appreciative of the support from HKTB and CAD, which has allowed us to weave together inflight safety information and the vibrant offerings of Hong Kong in a gripping video.” 

Lavinia Lau , Cathay Chief Customer and Commercial Officer

Hong Kong is a favoured destination and gateway to travellers from around the world. Cathay Pacific hopes to pique travellers’ interest to watch the safety video while admiring the unique charms of Hong Kong including the city’s iconic landmarks, bustling happenings, world-class arts and cultural attractions, natural landscapes and more.

Get transported to a dai pai dong for a lcoal dining experience, for the “no smoking” announcement, before finding yourself amidst a dragon boat race which provides the backdrop for the life jacket demonstration. Shek O Beach sets the scene for the emergency and pre-takeoff procedures. Spot Causeway Bay, Xiqu Centre at the West Kowloon Cultural District, the iconic Peak Tram, Yau Ma Tei’s historic Tin Hau Temple and the serene Clearwater Bay Country Park.

“HKTB and Cathay Pacific have been long-time partners in promoting Hong Kong’s tourism excellence to visitors worldwide. We are excited to join hands to showcase Hong Kong’s vibrant, diverse and unique east-meets-west experiences through this video, which reaches millions of travellers from all around the world every year. I believe the creative presentation will inspire visitors to submerge themselves in all that Hong Kong has to offer firsthand and enjoy every moment here.” 

Dane Cheng, Hong Kong Tourism Board Executive Director

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