Maison Perrier has launched a new range of sparkling beverages which marks a fresh chapter for the makers of iconic French brand natural mineral water. Maison Perrier launches a diverse array of flavours and ranges including the Maison Perrier Forever, Maison Perrier & Magnetic Juice and Mairon Perrier Chic.
Maison Perrier Forever is a zero-calorie fusion of sparkling water-based drinks flavoured with natural fruit flavours, ranging from lemon & lime to grapefruit, strawberry and ginger lime. The Maison Perrier & Magnetic Juice is a fusion of fruit in sparkling water such as Mango & Pineapple, Peach & Cherry and Lemon & Guava. Maison Perrier Chic is a range of mocktails with the Rosellini and Lemonjito inspired by the Bellini and Mojito cocktails respectively.
Maison Perrier has teamed up with talented artists from various fields for its launch. The highlight of the campaign is a star-studded film, directed by Academy Award winner Damien Chazelle, set in a secluded French chateau. In the film, actress Lily Collins brings the enchanting, whimsical, and vibrant world of Maison Perrier to life while showcasing the brand’s new offerings.
In Singapore, Maison Perrier was launched last week in a three-storey conserved shophouse with a historic facade along Craig Road, reflecting the creative and diverse essence of Maison Perrier’s three launch ranges. Talented rising star Maya Raisha, a singer-songwriter, captivated the audience with her performances in English and French, while DJ Samurai offered a genre-defying set, blending nu-disco with surprise funk and soul in the evening.
