March 2011, Singapore – FIJI Water, a natural artesian water bottled at the source in Viti Levu (Fiji Islands) known for its soft mouth feel and iconic square bottle, has been around since 1996. With its commitment to product quality and excellence as well as sustainability efforts at preserving its pristine source, FIJI Water has collaborated in the Fashion Scene – at the New York Fashion extravaganza this year and the upcoming Men’s Fashion Week in Singapore.
FIJI Water has also pledged its commitment to assist fundraising efforts for the 11 March’s 8.9 magnitude Japanese quake victims. Guests at Men’s Fashion Week 2011 can make contributions of any amount for a bottle of FIJI Water to the Singapore Red Cross in support of the earthquake relief efforts in Japan.
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