British cult fashion brand SUPERDRY, known for its Japanese graphic T-shirts and hoodies, will retail in Singapore and Malaysia under a 10 year exclusive distribution deal with F J Benjamin. Launched a year decade ago in UK, Superdry is owned by UK-based SuperGroup which listed on the London Stock Exchange in 2010..
Three Superdry stores will be opened in Kuala Lumpur, Malaysia by early 2014 with the first opening at Pavilion Kuala Lumpur in November this year. The location of the first store in Singapore is still being sought by F J Benjamin. Superdry carries a wide range of sweats, denim, joggers, tops, dresses, jackets, shirts, knitwear, footwear and bags and accessories with a wide appeal capturing elements of urban and streetwear designs.
Superdry has 113 wholly owned UK and European standalone retail stores, 69 UK and 57 international concessions and globally, 162 franchised and licensed stores. It is available in 60 countries through the franchised and licensed network and in 122 territories via its websites.
