The Front Row 2022 Returns

The Front Row 2022 Returns, presenting #Fashtag x Raffles City Singapore, a #SingaporeDesignWeek take-over from 16 to 25 September 2022. Exhibitions will be open all day across the mall with Cabine Shows, Talks, Workshops on 16, 17, 18 and 23 September 2022 at Level 3 Atrium Space.

The Front Row 2022 returns for the third consecutive year to take fashion to the people – by taking over Raffles City from 16 till 25 September 2022 and transforming it into an interactive phygital gallery! 

Entitled #Fashtag X Raffles City Singapore, this festival is a key event of Singapore Design Week 2022. 

The public can look forward to an array of physical activations, such as cabine shows, talks, workshops, a gallery of exhibitions across three levels of the mall, and a special appearance by Singapore’s former top model – Pat Kraal, as well as Singapore’s top models Kaigin Yong, Diya Prabakar and Srri Raam, new fashion face Alyssha Hannah – all of whom will be walking in the fashion shows.

This is a 10-day extravaganza of all things fashion-related, which showcases TFR’s belief in showcasing Designs with a Conscience, Celebrating Unique Concepts and Celebrating the Solidarity of cross-border designers and creatives.

#METAMATTERS A phygital exhibition of fashion X photography X artworks. Content Creators include CHUAN DO and FREY (Singapore), MIRL INCUBATOR (Singapore), FILBERT KUNG (Philippines) and a special cruelty-free collaboration between photographer RUI LIANG, fashion designer THOMAS WEE and former Singapore top model PAT KRAAL. 

#MADEINREALLIFE This is a special NFT showcase curated by MIRL, the organisers of Meta Jam Asia, the first NFT Festival in Asia and Singapores first Digital art and experiential festival. The centrepiece of this is an upcycled couture gown with NFT elements created by Joanna Lim, who is one of the founders of MIRL. 

#FASHIONAVATARS A phygital showcase of sustainable, eco-friendly, responsible underground Asian fashion labels. Labels showcased include COVERMENOT (Indonesia), SEAN SHEILA (Indonesia), Tube Gallery (Thailand), Jude Ng (Australia), Ki Lee (Korea) and couturier Michael Cinco (Philippines) as well as fashion upstarts Outdwell (Malaysia) and A-Jane (Malaysia) 

#COVIDCREATIVES A showcase of virtual runaway shows and fashion films created by fashion producers during the pandemic, as a tribute to their ingenuity to create ground-breaking work despite the limitations of pandemic restrictions. Featuring MAX TAN, Nuboaix and Shirt Number White from Singapore; JESUS LLOREN, PVR PAOLO RAYMUNDO, EXTA COUTRE, BEATRICE SAMSON AND AMATO from The Philippines (directed by ARIEL LOZADA). 

#FASHIONFUTUREFACES This is a showcase of works created by fashion students from Raffles Design Institute, Nanyang Academy of Fine Arts and LASALLE College of the Arts, with a strong emphasis on upcycling, eco-conscious and cruelty-free creations that are leather and fur-free as well as the use of XR to create fashion content. 

VOID DECK #CONVERSATIONS An open discussion platform where Singapore fashion schools, such as Raffles Design Institute and LASALLE College of the Arts, share their inspirations and respective journeys in creating upcycled or digital projects. Look forward to special sessions, helmed by Susannah Jaffer of Zerrin.com on being a sustainable, responsible fashionista, and Daniel Boey, who discusses ageism, racism and size bias in the fashion industry. 

As part of Void Deck Conversations, #USEYOURHANDSCAMPAIGN is a unique and meaningful sharing session by three creatives who have made recycling, upcycling and sustainability the cornerstone of their business: Irene Kusuma (the creative behind IKV, a cross-border collaboration), The Kang and Becky + Rosie. 

CABINES WITH A #CONSCIENCE Curated cabine runway presentations that showcase responsible fashion consumption, such as small batch production, circular economy shopping and the like, featuring an inclusive fashion cast that includes former top Singapore models aged 50 and above as well as streetcast talents handpicked by creative director Daniel Boey at Raffles City. 

#REDUCE #REUSE #RECYCLE This is a collaboration with young Singaporean spatial designer Aaron Lim who will take over an existing Raffles City festival set and upcycling it for #FashTag. This set is used to host the exhibitions and shows on levels 1, 2 and 3 at Raffles City. Held in conjunction with Raffles City Singapore’s ‘Project Green’ initiative.