Red Bull Racing and PUMA kicked off a new partnership with a striking new team look. Underpinning this new partnership is the two parties’ desire to be Faster Together, a unifying hunger that drives both brands forward. PUMA will continue to push boundaries of product design and racewear technology in F1 through the multiple year partnership.
The new Red Bull Racing 2016 race suits and team wear feature a graphic illustration of the charging bulls featuring The Stampede design, representing strength and determination of the team.
Red Bull Racing driver Daniel Ricciardo said, “There’s always a buzz in F1 at this time of year and launching the new car livery, race wear and a new team look like we did today gets the season started in a fun way. It’s pretty cool to be with PUMA, they’re a brand who get who we are and you can see that in the product designs revealed today. It’s a bit of an understatement to say I’m excited to drive the new car next week – I can’t wait! I’m ready to work through the pre-season programme and then finally get racing in Melbourne.”
Red Bull Racing driver Daniil Kvyat added, “We’re all looking forward to the new season and the launch today was a really good way to start it. The new team kit and lifestyle look that PUMA has designed is great, and I think the fans will also really like the replica wear we have this year. PUMA’s development into the performance and comfort of racewear is really impressive. We spend hours at a time in the car, often in very extreme conditions, so having gloves, suits and bodywear that protects you is so important for us.”
The replica and lifestyle collections are available to Red Bull Racing fans online at www.puma.com/redbullracing. The collection includes a reversible Windbreaker featuring a tonal stampede mesh and the All Over Tee with a full body stampede print. The Ignite Stampede completes the look, a lifestyle trainer with the same silhouette as the shoe worn by the team mechanics and featuring PUMA’s performance running Ignite technology in the outsole of enhanced comfort.
The collection will also be available in Singapore at PUMA retail stores from March 2016.
