14 February 2013, Singapore – Swarovski’s latest corporate advertising campaign will be targeting the strong, modern woman who is feminine, sensual and elegant. This campaign spots Supermodel & Victoria’s Secret Angel, Candice Swanepoel, as an action woman – sleek, confident and accessorised with dazzling & exquisitely crafted fantasy sporting gear made with SWAROVSKI ELEMENTS. The campaign was created by Ronnie Cooke Newhouse, of House and Holme, and photographed by award-winning British photographer Nick Knight.
This is Swarovski’s first overarching campaign with a goal to reflect the brand’s attributes and the versatility of SWAROVSKI ELEMENTS as an innovative ingredient across the creative industries from jewellery, fashion and lighting to architecture, design, art, stage and screen.
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